Visual Identity · Packaging · Art Direction · 2024
Olivier
Olivier is a premium patisserie and café. We built the full identity — the Olivier wordmark and an ornate emblem set in a rich, jewel-toned palette — and carried it across packaging, bags, social, and a National Day campaign, all tied together by a moody, editorial photography style that makes every dessert feel like a gift.
The identity centres on the Olivier wordmark and an ornate oval emblem, set in a rich, jewel-toned palette — sage, aubergine, amber, and deep red — that carries cleanly from the logo to the bags, packaging, and social.
Packaging is where the brand is felt first. The signature orange box, the sage bag, the sealed reveal — every unboxing is staged as a small ceremony that turns a dessert into a gift worth remembering.
Photography is the brand's signature — low, warm light on deep backdrops, gold leaf and fresh fruit — styling every plate and cup as a quiet, gift-worthy moment.
“You will enjoy every moment.”